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Pamela Fischer | Marketing Communications

FISCHER GRULKE | pafischer@bellsouth.net | (404) 219-4042

About: As a five-year-old in Mrs. Anderson’s art class, Pamela knew what she would be when she grew up. Although she didn’t know that this job or career even existed! She was sure she would become an artist. 

After getting a Communication Arts degree in Rochester,  NY Pamela headed south to warmer Decembers and began her career in Atlanta as an art director for a small design firm. After several years, she left to persue a freelance career and opened Fischer|Grulke Studio, collaborating with commercial photographer husband Bruce Grulke.

All these years later, as a graphic designer and marketing communications specialist, Pamela provides creative services to Fortune 500 companies, small businesses, entrepreneurs and non-profits. Her 40 years of design expertise allows for thoughtful and creative solutions. Starting with initial concepts through the layout and design process and final print production, Pamela oversees a project from start to finish – from concept sketches to production of a bound 150-page book.  She works to carry themes across many avenues of both digital and print materials, producing annual reports, print collateral, brand development, advertising, direct mail, e-newsletters, trade show graphics and slide presentations. Always with a creative eye and attention to detail, her process is proactive to ensure projects proceed as smoothly as possible. 

An integral part of the process is providing personal service, and Pamela actively listens to each client to understand their objectives and develops materials that communicate the message with a visual identity that is consistent and targeted to their specific audience. Whether a new business logo development, a simple re-branding or just a design refresh, she considers the client's budget and works to make sure the final solution is as effective as possible. 

Solving problems graphically and creatively, her designs convey a clear message. She loves the challenge of the puzzle: gathering a jumble of information and directives, collecting photographic images, developing unique illustrations or icons, concepting ideas as sketches and providing a final solution. A final design that leads the viewer, effectively tells a story – and is visually beautiful.

Quote: “I am seeking, I am striving. I am in it with all my heart.” — Vincent van Gogh

Connect: Contact Pamela at pafischer@bellsouth.net or at (404) 219-4042.

member since july 2021

Becky Lukovic | Owner, Travel Advisor

About: Becky is a 20+ year veteran of the travel industry. Her team specializes in custom-designed, independent itineraries all over the world. Culinary and wine travel, adventure travel, and cultural travel are her passion. Bella Travel Planning is a full-service travel design firm offering planning services for air tickets, cruises, luxury hotels, train travel, incentive trips, international villas, travel insurance and more. She launched her Ciao Bella Travel Club for women in 2022 providing women in the Atlanta area and beyond opportunities to experience travel with like-minded women. Becky has been featured on the cover of Luxury Travel Advisor Magazine (September 2021) and a variety of other industry and consumer publications and articles. She offers a la carte planning services along with yearly subscription services. Becky loves the relational aspect of the travel industry and that moment when her travelers enjoy a destination so much they have to share it with her via text while on vacation.

Specialties: Becky's speciality is planning independent, bespoke itineraries--especially involving adventure travel or culinary and wine travel. She has a background in event planning, which make her a good fit for luxury incentive travel programs. She specializes in travel to Italy, France, Portugal, Greece, Switzerland, Spain, the UK, South Africa, Costa Rica, the Southeastern US, and many Caribbean islands. Bella Travel offers extra amenities at most luxury hotels worldwide such as Four Seasons, Ritz Carlton, St Regis, Shangri-La, Mandarin Oriental, Aman, Oeteker, and more via the hotels' preferred partner programs.

Quote: Travel, like fine wine, should be savored as an experience and not gulped down in a hurry.

Connect: Contact Becky at becky@bellatravelplanning.com or at (770) 702-0787, or visit her website below!

MEMBER SINCE SEPTEMBER 2022

Ellen Softness | President

STRIPPAGGIO ARTISAN OILS AND VINEGARS | WWW.STRIPPAGGIO.COM | ELLEN.SOFTNESS@GMAIL.COM | (770) 256-8235

About: Ellen has a BA in Economics from University of Pennsylvania and an MBA in Finance from Columbia University. She spent two years at Bear Stearns on Wall Street doing institutional government bond sales and trading. Following graduate school, she spent seven years at Chase Manhattan Investment Bank structuring and syndicating leveraged buyout deals, where she was promoted to vice president. In 1993, Ellen and her husband and children moved to Atlanta and bought 2 Gymboree Play and Music franchises. Over the next 28 years she grew the business to 7 locations, as well as developed commercial shopping centers with Gymboree as the anchor tenant. After selling the business in 2/21 and driving around the U.S. for a few months, Ellen bought Strippaggio Artisan Olive Oils and Vinegars in 12/21. The business is strictly e-commerce with plans to transition from being a local company to going national. Vilaga Brands, as the holding company, will add other lines to its portfolio. Ellen enjoys taking a small company and growing it through branding, marketing, and outstanding customer service. She is loving learning about the EVOO olive oil world which she knew nothing about. Ellen also enjoys experimenting with different olive oils and vinegars at every meal now.

Specialties: Ellen specializes in taking a small company and growing it by attacking from every angle to boost revenue and maximize costs. She has experience in rebranding, pricing, promotions, plus email and social media marketing campaigns and data analysis. Ellen makes decisions and implements them quickly. She relishes change, and has often said to employees that the only thing that will stay the same is that there will always be change happening in her companies.

Quote: “The only thing that stays the same is change.” — Unknown

Connect: Contact Ellen at ellen.softness@gmail.com or at (770) 256-8235, or visit her website below!

MEMBER SINCE JANUARY 2022